Product Management Glossary

DACI Decision-Making Framework is a model for decision-making that stands for Driver, Approver, Contributor, and Informed. It is a clear and effective way of ensuring everyone involved in the decision-making process is on the same page.

Daily Scrum is a daily meeting that is a part of Agile product management, where team members come together to discuss their activities, goals, and potential blockers for the day.

A Data Product Manager is a professional who is responsible for the development and management of data-driven products that can be monetized by an organization. They work closely with cross-functional teams to ensure that the product meets the needs of the target audience and that it aligns with the organization's goals and objectives.

DEEP Backlog refers to a backlog characterized by Detailed, Emergent, Estimated, and Prioritized items, which helps product managers keep track of tasks and keep their product roadmap up-to-date.

Definition of Done is a team agreement in product development that outlines the conditions which require all work to be considered complete.

Definition of Ready refers to a checklist of criteria that a user story, feature, or epic must meet before it is deemed ready to be worked on by the development team.

Dependency in product management refers to the relationships between tasks and components that affect the timeline, feasibility, and success of a project.

Design concept is an abstract, high-level plan that represents the intended vision or direction of a product's design. It serves as the foundation for the design process and guides the development of a product's features and functionality.

Design Ops is a framework that enables cross-functional teams to collaborate, streamline and optimize their design processes. This approach applies principles from DevOps to the design process, emphasizing shared ownership, effective communication, and continuous improvement.

A design system is a collection of reusable components, guidelines, and standards that are used to design and develop consistent, user-friendly products across an organization.

Design Thinking is a problem-solving approach that focuses on understanding the user's needs and designing solutions that meet those needs. It involves empathy, creativity, and iteration to arrive at innovative solutions.

DevOps is a software development approach that combines development and operations teams to enhance collaboration, automate software delivery, and improve the quality of software products.

A Digital Product Manager is responsible for the entire lifecycle of a digital product, from ideation to launch and ongoing management, including product planning and execution, market research, product design, user experience, and product marketing.

Digital transformation is the process of integrating digital technology into all areas of a business, fundamentally changing how it operates and delivers value to customers.

Disciplined Agile (DA) is a process decision framework that provides teams with contextual guidance on how to effectively create and deliver innovative solutions at enterprise scale. It promotes a pragmatic, situationally specific, and contextually informed approach to agile and lean delivery.

Disruptive Innovation refers to the creation of a new market by providing a simpler, more affordable product or service that disrupts the existing market and displaces established competitors.

Distinctive competence is a unique attribute or set of competencies that differentiate an organization from its competitors and create a competitive advantage.

Documentation refers to the process of recording important information related to a product's development, usage, and maintenance.

Dual-Track Agile is a product development methodology that involves running two parallel tracks - one for discovery and one for delivery - to ensure that the product being developed meets the needs of the users while also being feasible and viable from a business perspective.

Dynamic Systems Development Method (DSDM) is a framework for agile software development that aims to deliver practical and functional solutions within strict timeframes and budgets.